2026 Health & Nutrition Categories
Brand new for 2026! Please find the Health & Nutririon categories listed below. Category definitions have been provided to help you select the right place for your product to be entered.
Please note that categories have been grouped by A-Z.
To enter, click on the category that is the best fit for your product and you will be taken to the online entry form. You will be able to enter multiple categories within one entry.
Entries close at midnight on Friday 01 May 2026
Reduced Fat Meat
Meat products specifically formulated or trimmed to reduce fat content. Includes all reduced fat meat types and products.
High Protein Foods & Drinks
Food and drink products naturally high in protein or fortified with added protein, including dairy, snacks, ready meals and beverages.
Reduced Salt & Cardiovascular-Focused Nutrition
Foods designed to support heart health through reduced salt, healthier fats or heart-friendly positioning.
Functional Foods & Drinks
Products offering added functional benefits such as gut health, immunity, energy, focus or sleep support.
Fermented and Pickled Foods
Foods preserved through fermentation or pickling, including kimchi, sauerkraut, pickled vegetables and fermented condiments.
Health & Wellness Beverages
Functional drinks including vitamin waters, kombucha, protein drinks, hydration products and wellness shots.
Active Lifestyle & Sports Nutrition
Products supporting physical activity, recovery or endurance, including protein snacks, hydration and functional beverages.
Gut Health & Digestive Support
Products formulated or positioned to support digestive health, including foods and drinks containing fibre, prebiotics, probiotics or fermented ingredients. Includes products designed to contribute to gut balance, digestive comfort.
Reduced Sugar, Salt or Fat
Products specifically created with reduced sugars, salts, fats in comparison to their standard counterparts.
Better-For-You Food & Drink
Products reformulated to improve nutritional profile, including reduced sugar, salt or fat, increased fibre or protein, or cleaner ingredient lists.
Low Sugar/No Added Sugar
Products specifically developed to reduce or eliminate added sugars, including drinks, snacks, dairy and ambient foods.
Weight Management & Portion Control
Products designed to support calorie control, portion awareness or balanced nutrition, including meal solutions and snacks.
Enhanced/Fortified Foods
Foods enhanced with added nutrients such as protein, vitamins, minerals or functional ingredients, clearly positioned for added nutritional benefit.
Immunity Support Products
Products formulated or positioned to support immune health through vitamins, minerals, botanicals or functional ingredients.
Low/No Alcohol Wellness Drinks
Alcohol-free or low-alcohol drinks positioned around wellbeing, moderation and lifestyle balance.
HFSS-Compliant or Reformulated Products
Food and drink products reformulated to reduce fat, sugar and/or salt in line with UK HFSS regulations, while maintaining taste, quality and consumer appeal. Includes products specifically developed to meet HFSS compliance.
Plant-Led Health & Nutrition
Food and drink products with a strong plant-based or plant-forward nutritional focus, emphasising whole ingredients, fibre, natural nutrients and reduced reliance on animal-derived components. Includes vegetarian, flexitarian and plant-based products positioned for health and wellbeing benefits.