2026 Baby 7 Toddler Categories

New for 2026! Please find the 2026 Baby & Toddler categories listed below. Category definitions have been provided to help you select the right place for your product to be entered.

Please note that categories have been grouped by A-Z.

To enter, click on the category that is the best fit for your product and you will be taken to the online entry form. You will be able to enter multiple categories within one entry. 

Entries close at midnight on Friday 01 May 2026



Baby Food (4–6 Months)

Foods suitable for the first stage of weaning, including smooth purées and simple single-ingredient recipes, aligned with UK weaning guidance.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Baby Food (7–9 Months)

Foods with increased texture to support chewing and oral development, including mashed, lumpy or softly textured meals.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Toddler Meals (1–3 Years)

Complete meals designed for toddlers, including chilled, frozen or ambient formats, offering balanced nutrition and age-appropriate portion sizes.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Brain & Cognitive Development Nutrition

Products containing ingredients associated with early cognitive development, such as iron, iodine, omega-3 or key vitamins, within permitted UK nutrition claim guidelines.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Texture & Feeding Development

Products designed to encourage chewing, self-feeding and motor skills, including finger foods, textured snacks and stage-appropriate formats.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Baby & Toddler Drinks

Drinks suitable for babies and toddlers, including water-based drinks, milk alternatives for toddlers, and age-appropriate functional beverages, excluding infant formula.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Free From Baby & Toddler Food

Products formulated without specific allergens such as gluten, dairy or eggs, suitable for babies and toddlers with dietary needs.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Plant-Based Baby & Toddler Food

Baby and toddler foods made without animal-derived ingredients, providing balanced nutrition suitable for plant-based family preferences.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Family Transition Foods

Products designed to help babies and toddlers transition to family meals, including milder seasonings, familiar flavours and adaptable formats.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Sustainability in Baby & Toddler Food

Products demonstrating environmental responsibility through sourcing, packaging, waste reduction or manufacturing practices.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Baby Food (6+ Months)

Weaning foods designed for babies aged six months and above, including purées and blended meals with age-appropriate textures and ingredients.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Baby Food (10–12 Months)

Meals designed for older babies transitioning to family foods, with chunkier textures, varied flavours and balanced nutrition.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Iron-Rich Foods for Babies & Toddlers

Foods formulated or naturally rich in iron to support normal cognitive development, including meat, plant-based and fortified products.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Gut Health for Babies & Toddlers

Foods and drinks containing fibre, prebiotics or gentle fermented ingredients designed to support digestive comfort and gut health.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Baby & Toddler Snacks

Age-appropriate snacks such as puffs, rice cakes, bars and soft bakes, developed for small hands, controlled portions and appropriate nutritional profiles.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Food to Go for Babies & Toddlers

Portable food and drink products designed for out-of-home feeding, including pouches, pots and convenient packaging.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Organic Baby & Toddler Food

Foods made with certified organic ingredients, including meals, snacks and drinks designed for early years nutrition.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

No Added Sugar Baby & Toddler Products

Foods and drinks developed with no added sugars, aligned with UK public health guidance for early years nutrition.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until

Best Innovation in Early Years Nutrition

Products demonstrating innovation in formulation, texture, ingredients, packaging or nutritional delivery for babies and toddlers.

£ 409.00
Launch Rate £ 369.00 +(VAT@20%)
Available until