Quality Food Awards Categories

The Quality Food Awards recognise and celebrate the best in retail food products available in the UK.

Each category has been specifically tailored to represent the key drivers in today’s ever-changing marketplace. Category definitions have been provided to help you select the right place for your product to be entered. Please note that categories have been grouped by relevance and not A-Z, your category may appear further down the page.

To enter, click on the category below and you will be taken to the online entry form. You can enter multiple categories within one entry form. 

Entry fee per product: £464 + VAT.
Small producer entry fee (fewer than 10 staff and annual sales under £2 million): £125 + VAT. Click here to request your Small Producer discount promo code.

Enter by Friday 2 July. 


Inclusive of all bread products whether they are ambient, chilled or frozen.


Inclusive of all cakes whether they are ambient, chilled or frozen.

Click through for categories for large, small and bitesize cakes.


Click through to see all categories including sweet and savoury biscuits


Click through to see all categories including Hard, Soft and Speciality Cheese, as well as Cheese Bakes

Excludes Christmas Cheeses (see Christmas)


Click through to see all categories covering products that are sold on the delicatessen shelves or counter.

Food to Go

Click through to see all categories including pre-prepared, ready to eat sandwiches, wraps and salads, ready to heat/eat hot food products, sushi


Click through to see all categories including fresh fillets; prepared fish e.g. breaded fish, fishcakes; shellfish and smoked fish

Free From

Products specifically created and marketed so as to exclude at least one of the following allergens: celery; crustaceans; eggs; gluten; fish; lupin; milk; mustard; molluscs; nuts; peanuts; sesame; soya; sulphates

Click through for full list of categories


Includes both chilled and frozen, and roast-in-the-bag. Products can include sauces, garnish, crumb, and can be plain or stuffed. If specifically reduced fat products, please enter the ‘Reduced Fat Meat’ category. 

Click through to see full list of categories.

Store Cupboard

Click through to see all categories including home baking kits, herbs and spices, cooking ingredients salts, oils and vinegars, all canned goods, except soup


Products specifically created to cater to the vegan market

Click through for a full list of Vegan categories