All Year Round Categories
Please note that categories have been grouped by A-Z. Category definitions have been provided to help you select the right place for your product to be entered.
To enter, click on the category that is the best fit for your product and you will be taken to the online entry form. You will be able to enter multiple categories within one entry.
Standard entry fee per product: £449 Early Bird / £469 normal price
Small Producer entry fee (for businesses with fewer than 10 staff and annual sales under £1million): £79 per entry
Medium Producer entry fee (for businesses with annual sales over £1million and under £3million): £189+VAT
Early Bird discount ends midnight Monday 14 April 2025
This discount will be automatically applied to all entries submitted before this deadline
Please note the Early Bird discount cannot be used in conjunction with either the Small Producer or Medium Producer discounts.
(All Year Round) Baked Breakfast Products
Baked goods specifically for breakfast consumption, Inclusive of muffins, croissants, crumpets, pancakes, pastries etc.
(All Year Round) Biscuits - Savoury
Any savoury biscuit including crackers, oatcakes, breadsticks etc
(All Year Round) Biscuits - Sweet
Any sweet biscuit including cookies, shortbread, biscotti, packet biscuits such as digestives or bourbons
(All Year Round) Bread: Flatbreads and Wraps
All flatbreads and wraps, including pittas, focaccia, naan and garlic breads
(All Year Round) Bread: Loaves and Rolls
Any loaves, rolls, bagels and baps, pre-sliced or unsliced, from the Bakery counter or on shelf
(All Year Round) Cake Categories
Inclusive of all cakes whether they are ambient, chilled or frozen
(All Year Round) Cereals and Porridge
Any cereal or porridge e.g. porridge, cereal, granola. For cereal bars, see Snacks
Subcategory/dropdown Options:
- Cereal
- Granola and Muesli
- Porridge
(All Year Round) Cheese Categories
Includes all cheese products: British, continental, hard and soft, goats’, sheep, baked etc.
(All Year Round) Chocolate and Confectionery
Chocolate bars, boxes, sharing bags e.g. fudge, tablets, truffles, seasonal (excludes Christmas), sweets, nougat, marshmallows
Subcategory/dropdown Options:
- Bars (includes sharing bars and individual)
- Boxes and Gifted
- Sharing Bags (anything that comes in a sharing bag)
- Sweets
(All Year Round) Condiments
Anything you add to your meal after preparation to enhance the flavour, i.e. mayonnaise, ketchup, balsamic glaze etc. For vinegar – see ‘Oils and Vinegars’.
Subcategory/dropdown Options:
- BBQ and Burger sauce
- Jellies and Savoury sauce (e.g. mint sauce)
- Ketchup
- Mayonnaise
- Mustard
- Salad Dressing (includes Caesar, balsamic glaze dressing etc)
(All Year Round) Cooking Sauces
Anything you add to your meal during the cooking stage, i.e. stir-in pasta sauce or pesto etc.
Subcategory/dropdown Options:
- Wet or Dry Rubs (e.g. seasoning mixes)
- Pastes and Marinades
- Jar or Sachet Sauces
(All Year Round) Dairy
Includes butters and spreads, milk, cream, yoghurt. Excludes Cheese. For Kefir, see Pickled and Fermented
Subcategory/dropdown Options:
- Butters and Spreads
- Creams and Custards
- Milk (for flavoured milk drinks – see ‘Soft Drinks’)
- Yoghurt
(All Year Round) Deli Categories
Products that are sold on the delicatessen shelves or counter.
(All Year Round) Desserts and Puddings
Sweet pudding or desserts, whether they be stored ambient, chilled or frozen e.g. cheesecakes, tarts, crumbles, pies, crème brulée, sticky toffee pudding. Excludes ice cream and lollies.
Subcategory/dropdown Options:
- Cheesecakes
- Crumbles, Pies and Tarts
- Individual Desserts (mousses, mini trifles, crème caramel, crème brulée, panna cotta etc.)
- Sponges (includes sticky toffee puddings, hot fudge cakes, melt in the middle puddings,
chocolate puddings)
(All Year Round) Eggs
Inclusive of all unprepared eggs e.g. chicken, duck, quail, and varieties e.g. blue, brown
(All Year Round) Enhanced/Fortified Foods
Any product enhanced with additional nutrients or proteins to increase nutritional profile,
functionality, boost brain health etc. Including protein shakes, powders, or bars; products with
added brain supplements e.g. lion’s mane, creatine, other nootropics etc
(All Year Round) Fish Categories
Including fillets, prepared fish e.g. breaded fish, fishcakes; shellfish and smoked fish
(All Year Round) Food To Go
Including pre-prepared, ready to eat sandwiches, wraps and salads, ready to heat/eat hot food products, sushi
Dropdown Options:
- Salads
- Sandwiches and Wraps
- Sushi
- Hot and Heat to Eat
- Vegan
(All Year Round) Free From Categories
(All Year Round) Fruit
Fresh or frozen fruit including prepared or unprepared e.g. whole fruits, pre-cut fruit pots, frozen
mixed berries.
(All Year Round) Hot Beverages
Includes coffee ground, instant and pods (excludes beans); tea and herbal tea; hot chocolate etc.
Subcategory/dropdown Options:
- Coffee
- Hot Chocolate
- Tea Black
- Tea Herbal
- Other
(All Year Round) Ice Cream and Ice Lollies
Any ice cream or ice lolly product including individual hand-held lollies, tubs and pots, frozen yoghurt, sorbet
Subcategory/dropdown Options:
- Handheld/Individual
- Tubs
(All Year Round) Meal Accompaniments
Any prepared or unprepared accompaniments to a main meal whether ambient, chilled or
frozen.
(All Year Round) Meal Kits and Recipe Boxes
Any meal or recipe kits that include all the flavouring and accompaniments to a meal and may
or may not already include the protein. Includes subscription recipe kits that come with a menu
card e.g. fajita kits, curry kits, whole menu options from a weekly delivery
(All Year Round) Meat Categories
Includes both chilled, frozen, and roast-in-the-bag. Products can include sauces, garnish, crumb, and can be plain or stuffed. If specifically reduced fat, enter the ‘Reduced Fat Meat’ category.
(All Year Round) Oils and Vinegars
Any oil or vinegar to use in cooking or add to a meal e.g. balsamic vinegar, rapeseed oil
(All Year Round) Pasta, Rice, Grains and Pulses
Pasta or noodles, can be fresh or dried, with or without filling; rice; grains and pulses of any variety, e.g. couscous, pearl barley etc.
Subcategory/dropdown Options:
- Grains
- Noodles
- Pasta Dried
- Pasta Fresh
- Pulses
- Rice
(All Year Round) Pickled and Fermented
Any food which has been fermented or pickled whether dairy, vegetable or grains based i.e. kefir, kimchi, sauerkraut, kombucha etc.
Subcategory/dropdown Options:
- Kimchi and Sauerkraut
- Kefir and Kombucha
(All Year Round) Pizza
Pizza with any type of toppings, including chilled and frozen.
(All Year Round) Preserves and Sweet Spreads
Including jams, marmalades, sweet spreads, syrups, honey, nut butters
Subcategory/dropdown Options:
- Honey
- Jam and Marmalade
- Nut Butters
- Sweet Spreads (chocolate spread, caramel spread etc)
- Syrups
(All Year Round) Quiches, Pies and Savoury Pastries
Includes ambient, chilled or frozen. Also includes sausage rolls, slices and savoury tarts
Subcategory/dropdown Options:
- Pasties
- Pies
- Quiches and Tarts
- Savoury pastry (e.g. sausage rolls, slices, lattices, samosa, etc)
(All Year Round) Ready Meals
Pre-prepared products that just require heating up at home e.g. seafood linguine, curry and rice, chilli and rice. Products may be split by cuisine/type at judging
Subcategory/dropdown Options:
- Fish
- Meat
- Vegetarian
- Healthier Options
(All Year Round) Reduced/Low
Products specifically created with reduced sugars, salts, fats in comparison to their standard
counterparts e.g. reduced fat salad dressings, reduced salt condiments, sugar-free drinks, ice
cream etc. Does not include reduced fat meat products or Ready Meals, see ‘Meat’ or ‘Ready
Meals’ categories
(All Year Round) Relishes and Chutneys
Any relish or chutney including savoury jams or marmalades suitable for cheese e.g. pickled
chutney, onion marmalade
(All Year Round) Salad
Fresh salads, prepared or unprepared, not intended to provide a whole meal e.g. whole lettuces, salad bags, coleslaw, potato salad. For salads designed to eat immediately, e.g. as a lunchtime option with fork included – see ‘Food to Go’
Subcategory/dropdown Options:
- Prepared Salads (pre-chopped salad, coleslaw, potato salad, giant couscous salad etc.)
- Salad Items (tomatoes, peppers)
(All Year Round) Seasonal Occasions
Any products targeting specific festivities of the year such as Halloween, Diwali, Easter etc e.g.
hot cross buns, pumpkin pie, cardamom biscuits, Valentine’s sweets etc (excludes Christmas,
see Christmas categories)
(All Year Round) Snacks
Sweet and Savoury food designed for snacking includes crisps, nuts, popcorn, jerky, cereal bars. Does not include Chocolate
Subcategory/dropdown Options:
- Crisps
- Jerky
- Nuts
- Dried Fruit
- Popcorn
- Snack Bars/Cereal Bars
- Sweet Bars
(All Year Round) Soft Drinks
Includes all juices, smoothies, cold pressed, carbonates, waters, cordials, iced coffee, milkshakes, whether sparkling, still or flavoured
Subcategory/dropdown Options:
- Carbonates (includes pressé)
- Cold Pressed
- Iced Coffee and Flavoured Milk
- Juices and Smoothies
- Squash and Cordial
- Water (includes tonic water, soda water and flavoured waters)
(All Year Round) Soup
Including ambient, tinned, and chilled soups
(All Year Round) Store Cupboard Essentials
Includes home baking kits, herbs and spices, salts, stock, passata, all canned goods except Soup
Dropdown Options
- Cans, Jars and Pouches e.g. gravy granules,
- Cooking Ingredients e.g. breadcrumbs, stock
- Herbs, Spices and Salt
- Home Baking Kits e.g. bread mix, pancake mix
(All Year Round) Vegetarian Meal Centres
Vegetarian products created to replace a meat centrepiece, but may still contain dairy or egg, e.g.
halloumi burgers, cheesey veggie sausages etc. For Vegan options – See ‘Vegan Meal Centres’
(All Year Round) Vegetables
Fresh or frozen vegetables including prepared or unprepared e.g. whole vegetables, vegetable roasting trays, stir fry kits, frozen broccoli
Subcategory/dropdown Options:
- Prepared Fresh Vegetables
- Whole Fresh Vegetables
- Frozen Vegetables