All Year Round Categories

Please note that categories have been grouped by A-Z. Category definitions have been provided to help you select the right place for your product to be entered.
To enter, click on the category that is the best fit for your product and you will be taken to the online entry form. You will be able to enter multiple categories within one entry.


We have created a helpful step by step guide to entering which can be downloaded using the button below.

Standard entry fee per product: £449 Early Bird / £469 normal price

Small Producer entry fee (for businesses with fewer than 10 staff and annual sales under £1million): £79 per entry

Medium Producer entry fee (for businesses with annual sales over £1million and under £3million): £189+VAT


Early Bird discount ends midnight Monday 14 April 2025
This discount will be automatically applied to all entries submitted before this deadline
Please note the Early Bird discount cannot be used in conjunction with either the Small Producer or Medium Producer discounts.

(All Year Round) Baked Breakfast Products

Baked goods specifically for breakfast consumption, Inclusive of muffins, croissants, crumpets, pancakes, pastries etc.

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Biscuits - Savoury

Any savoury biscuit including crackers, oatcakes, breadsticks etc

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Biscuits - Sweet

Any sweet biscuit including cookies, shortbread, biscotti, packet biscuits such as digestives or bourbons

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Bread: Flatbreads and Wraps

All flatbreads and wraps, including pittas, focaccia, naan and garlic breads

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Bread: Loaves and Rolls

Any loaves, rolls, bagels and baps, pre-sliced or unsliced, from the Bakery counter or on shelf

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Cake Categories

Inclusive of all cakes whether they are ambient, chilled or frozen

(All Year Round) Cereals and Porridge

Any cereal or porridge e.g. porridge, cereal, granola. For cereal bars, see Snacks

Subcategory/dropdown Options:

  • Cereal
  • Granola and Muesli
  • Porridge
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Cheese Categories

Includes all cheese products: British, continental, hard and soft, goats’, sheep, baked etc.

(All Year Round) Chocolate and Confectionery

Chocolate bars, boxes, sharing bags e.g. fudge, tablets, truffles, seasonal (excludes Christmas), sweets, nougat, marshmallows

Subcategory/dropdown Options:

  • Bars (includes sharing bars and individual)
  • Boxes and Gifted
  • Sharing Bags (anything that comes in a sharing bag)
  • Sweets
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Condiments

Anything you add to your meal after preparation to enhance the flavour, i.e. mayonnaise, ketchup, balsamic glaze etc. For vinegar – see ‘Oils and Vinegars’.

Subcategory/dropdown Options:

  • BBQ and Burger sauce
  • Jellies and Savoury sauce (e.g. mint sauce)
  • Ketchup
  • Mayonnaise
  • Mustard
  • Salad Dressing (includes Caesar, balsamic glaze dressing etc)
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Cooking Sauces

Anything you add to your meal during the cooking stage, i.e. stir-in pasta sauce or pesto etc.

Subcategory/dropdown Options:

  • Wet or Dry Rubs (e.g. seasoning mixes)
  • Pastes and Marinades
  • Jar or Sachet Sauces
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Dairy

Includes butters and spreads, milk, cream, yoghurt. Excludes Cheese. For Kefir, see Pickled and Fermented

Subcategory/dropdown Options:

  • Butters and Spreads
  • Creams and Custards
  • Milk (for flavoured milk drinks – see ‘Soft Drinks’)
  • Yoghurt
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Deli Categories

Products that are sold on the delicatessen shelves or counter.

(All Year Round) Desserts and Puddings

Sweet pudding or desserts, whether they be stored ambient, chilled or frozen e.g. cheesecakes, tarts, crumbles, pies, crème brulée, sticky toffee pudding. Excludes ice cream and lollies.

Subcategory/dropdown Options:

  • Cheesecakes
  • Crumbles, Pies and Tarts
  • Individual Desserts (mousses, mini trifles, crème caramel, crème brulée, panna cotta etc.)
  • Sponges (includes sticky toffee puddings, hot fudge cakes, melt in the middle puddings, chocolate puddings)
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Eggs

Inclusive of all unprepared eggs e.g. chicken, duck, quail, and varieties e.g. blue, brown

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Enhanced/Fortified Foods

Any product enhanced with additional nutrients or proteins to increase nutritional profile, functionality, boost brain health etc. Including protein shakes, powders, or bars; products with added brain supplements e.g. lion’s mane, creatine, other nootropics etc

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Fish Categories

Including fillets, prepared fish e.g. breaded fish, fishcakes; shellfish and smoked fish

(All Year Round) Food To Go

Including pre-prepared, ready to eat sandwiches, wraps and salads, ready to heat/eat hot food products, sushi

Dropdown Options:

  • Salads
  • Sandwiches and Wraps
  • Sushi
  • Hot and Heat to Eat
  • Vegan
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Free From Categories

Products specifically created and marketed so as to exclude at least one of the following allergens: celery; crustaceans; eggs; gluten; fish; lupin; milk; mustard; molluscs; nuts; peanuts; sesame; soya; sulphates.

(All Year Round) Fruit

Fresh or frozen fruit including prepared or unprepared e.g. whole fruits, pre-cut fruit pots, frozen mixed berries.

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Hot Beverages

Includes coffee ground, instant and pods (excludes beans); tea and herbal tea; hot chocolate etc.

Subcategory/dropdown Options:

  • Coffee
  • Hot Chocolate
  • Tea Black
  • Tea Herbal
  • Other
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Ice Cream and Ice Lollies

Any ice cream or ice lolly product including individual hand-held lollies, tubs and pots, frozen yoghurt, sorbet

Subcategory/dropdown Options:

  • Handheld/Individual
  • Tubs
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Meal Accompaniments

Any prepared or unprepared accompaniments to a main meal whether ambient, chilled or frozen.

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Meal Kits and Recipe Boxes

Any meal or recipe kits that include all the flavouring and accompaniments to a meal and may or may not already include the protein. Includes subscription recipe kits that come with a menu card e.g. fajita kits, curry kits, whole menu options from a weekly delivery

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Meat Categories

Includes both chilled, frozen, and roast-in-the-bag. Products can include sauces, garnish, crumb, and can be plain or stuffed. If specifically reduced fat, enter the ‘Reduced Fat Meat’ category.

(All Year Round) Oils and Vinegars

Any oil or vinegar to use in cooking or add to a meal e.g. balsamic vinegar, rapeseed oil

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Pasta, Rice, Grains and Pulses

Pasta or noodles, can be fresh or dried, with or without filling; rice; grains and pulses of any variety, e.g. couscous, pearl barley etc.

Subcategory/dropdown Options:

  • Grains
  • Noodles
  • Pasta Dried
  • Pasta Fresh
  • Pulses
  • Rice
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Pickled and Fermented

Any food which has been fermented or pickled whether dairy, vegetable or grains based i.e. kefir, kimchi, sauerkraut, kombucha etc.

Subcategory/dropdown Options:

  • Kimchi and Sauerkraut
  • Kefir and Kombucha
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Pizza

Pizza with any type of toppings, including chilled and frozen.

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Preserves and Sweet Spreads

Including jams, marmalades, sweet spreads, syrups, honey, nut butters

Subcategory/dropdown Options:

  • Honey
  • Jam and Marmalade
  • Nut Butters
  • Sweet Spreads (chocolate spread, caramel spread etc)
  • Syrups
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Quiches, Pies and Savoury Pastries

Includes ambient, chilled or frozen. Also includes sausage rolls, slices and savoury tarts

Subcategory/dropdown Options:

  • Pasties
  • Pies
  • Quiches and Tarts
  • Savoury pastry (e.g. sausage rolls, slices, lattices, samosa, etc)
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Ready Meals

Pre-prepared products that just require heating up at home e.g. seafood linguine, curry and rice, chilli and rice. Products may be split by cuisine/type at judging

Subcategory/dropdown Options:

  • Fish
  • Meat
  • Vegetarian
  • Healthier Options
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Reduced/Low

Products specifically created with reduced sugars, salts, fats in comparison to their standard counterparts e.g. reduced fat salad dressings, reduced salt condiments, sugar-free drinks, ice cream etc. Does not include reduced fat meat products or Ready Meals, see ‘Meat’ or ‘Ready Meals’ categories

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Relishes and Chutneys

Any relish or chutney including savoury jams or marmalades suitable for cheese e.g. pickled chutney, onion marmalade

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Salad

Fresh salads, prepared or unprepared, not intended to provide a whole meal e.g. whole lettuces, salad bags, coleslaw, potato salad. For salads designed to eat immediately, e.g. as a lunchtime option with fork included – see ‘Food to Go’

Subcategory/dropdown Options:

  • Prepared Salads (pre-chopped salad, coleslaw, potato salad, giant couscous salad etc.)
  • Salad Items (tomatoes, peppers)
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Seasonal Occasions

Any products targeting specific festivities of the year such as Halloween, Diwali, Easter etc e.g. hot cross buns, pumpkin pie, cardamom biscuits, Valentine’s sweets etc (excludes Christmas, see Christmas categories)

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Snacks

Sweet and Savoury food designed for snacking includes crisps, nuts, popcorn, jerky, cereal bars. Does not include Chocolate

Subcategory/dropdown Options:

  • Crisps
  • Jerky
  • Nuts
  • Dried Fruit
  • Popcorn
  • Snack Bars/Cereal Bars
  • Sweet Bars
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Soft Drinks

Includes all juices, smoothies, cold pressed, carbonates, waters, cordials, iced coffee, milkshakes, whether sparkling, still or flavoured

Subcategory/dropdown Options:

  • Carbonates (includes pressé)
  • Cold Pressed
  • Iced Coffee and Flavoured Milk
  • Juices and Smoothies
  • Squash and Cordial
  • Water (includes tonic water, soda water and flavoured waters)
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Soup

Including ambient, tinned, and chilled soups

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Store Cupboard Essentials

Includes home baking kits, herbs and spices, salts, stock, passata, all canned goods except Soup

Dropdown Options

  • Cans, Jars and Pouches e.g. gravy granules,
  • Cooking Ingredients e.g. breadcrumbs, stock
  • Herbs, Spices and Salt
  • Home Baking Kits e.g. bread mix, pancake mix
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Vegetarian Meal Centres

Vegetarian products created to replace a meat centrepiece, but may still contain dairy or egg, e.g. halloumi burgers, cheesey veggie sausages etc. For Vegan options – See ‘Vegan Meal Centres’

£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until

(All Year Round) Vegetables

Fresh or frozen vegetables including prepared or unprepared e.g. whole vegetables, vegetable roasting trays, stir fry kits, frozen broccoli

Subcategory/dropdown Options:

  • Prepared Fresh Vegetables
  • Whole Fresh Vegetables
  • Frozen Vegetables
£ 469.00
Early bird £ 449.00 +(VAT@20%)
Available until